SRAM Red eTap Electronic Wireless 11 Speed Road Groupset
Save 34% on the Red eTap Electronic Wireless Groupset by SRAM!
SRAM Red eTap Electronic Wireless 11sp Groupset
Sram Red eTap Electronic Wireless 11 Speed groupset Introducing the new Sram Red eTap Groupset. With this, SRAM have taken the simple bicycle, removed everything to make it as elegant as possible, a true technological advancement. The eTap features race-car-inspired paddle shift logic that virtually eliminates mistaking upshifts for downshifts, while keeping shifting precise, fast, and easy. It’s a logic that is simplified for speed: right lever makes it harder, left lever makes it easier, both levers to change the front ring. The revised ergo fit controls seamlessly connect rider and machine with reach adjust to fit any hand. You’ll shift more, with less effort and spend less time doing it. Features : Front Mech: Red eTap front derailleur - 187g including battery. Rear Mech: Red eTap rear derailleur - 11 Speed - 239g including battery. Shifters: Red eTap shifters, carbon ergoblade levers (Wireless) - 260g for the pair. Batteries: Front and rear rerailleur batteries Includes: Charger, eTap firmware dongle, brake cables for calipers and disc brakes.
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SRAM began life in Chicago in 1987, named after it's founders Scott, Ray And Sam, and is known primarily as a manufacturer of drivetrain and braking components. It's first revolutionary product was the twist action GripShift, which became available in 1988, with the MTB version released in 1991. In 1995, they launched their first ESP rear derailleur, which featured a 1 to 1 cable actuation ratio. The X.O drivetrain products were released in 2001, marking the introduction of the trigger shifter, and a year later, MTB Suspension pioneers RockShox was acquired. A year later Avid - a MTB Disc Brake company - was also acquired, giving SRAM more market share of the MTB industry. By 2006, a focus was shifted to producing road components in addition to their MTB stable, with the launch of Force and Rival groupsets. The following year, Doubletap was introduced, enabling users to switch gear in either direct using a single shifter. This steady growth was sustained, and over the years SRAM acquired several more cycling household brands, such as Truvativ (Chainsets and components), Quarq (power meters), Sachs (drivetrain components) and Zipp (carbon fibre goodies!).