Lezyne KTV Drive Pro Front Cycle Light
This £7.49 Lezyne KTV Drive Pro Front Light deal has expired. You can check to see if it's available again by clicking above.
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A relative newcomer to the cycling world, Lezyne began life in 2007 founded by ex pro tri-athlete Micki Kozuschek. Previous companies that Kozuschek founded in Germany included Maxcycles and Truvativ, the latter of which was sold to SRAM in 2004. Three years later he began Lezyne, with the ethos of producing affordable yet high quality cycling accessories, or "Engineered Design" as he phrased it. Located in San Luis Obispo, California, all of their products are assembled in their Taiwanese factory. In particular they are known for bike pumps, and LED lights, which in my experience are a good balance between being affordable yet highly functional. Professional riders and teams sponsored by Lezyne include Lotto Belisol, Specialized-Lululemon, and mountain bikers Cedric Gracia, Danny MacAskill and Remy Absalon.
About Chain Reaction Cycles
This product is for sale at Chain Reaction Cycles, one of the largest online cycle shops in the world. Opening in 1985, and starting off as a small independent bike shop in Ballynure, it moved to Ballyclare in 1989 and is now based in Doagh (all in Northern Ireland). In addition to regular local service, Chain Reaction Cycles (or CRC as it is often abbreviated to) established itself as a mail order business via advertisements in bicycle magazines; this continued until 1999 where it launched it's now famous website at ChainReactionCycles.com. Their blue themed website stocks around 90,000 products ranging from MTB & Road cycling equipment, to triathlon, BMX and running kit. As per several other leading bike shops, Chain Reaction produce their own product ranges, under brands such as Brand X. To this day CRC sponsor many cycling events, and due to the company's size and efficiency are able to offer very competitive pricing on cycle equipment. In 2016 Wiggle acquired Chain Reaction Cycles, although the two websites continue to operate independently of each other, both with their own distinctive branding and product ranges.